VI.
Evaluation of Participation
B. Efficiency Assessment
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Trade fair coefficient I
- The exhibitor wants to know how much turnover has been initiated by the trade show participation.
- Assuming a turnover at the fair of 125.000 € and costs of 41.650 € each 1.000 € have produced a turnover of 3001 €, or each € spent at the trade show has led to 3 € turnover.
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