Congresses

With the successful implementation of key infrastructural projects such as the high-speed intercity railway, the Hong Kong-Zhuhai-Macao Bridge, Lotus Port, and Qingmao Border, alongside the promulgation of the Outline Development Plan for the Guangdong-Hong Kong-Macao Greater Bay Area and the Master Plan of the Guangdong-Macao Intensive Cooperation Zone in Hengqin, Macao is now presented with favorable conditions to host an increased number of large-scale international conventions. This, in turn, brings forth a multitude of new development opportunities for the MICE industry.
Dr. Wilfred Wong, executive vice chairman of Sands China Ltd., will delve into the challenges and opportunities that arise from the development of the MICE industry, particularly within the Greater Bay Area.

Conferences drive content. Exhibitions drive commerce. Communities drive loyalty and Technology supposedly should help the events industry drive innovation and efficiency. There exist successful ingredients and practices from each of these four topics which we can borrow from each other to make our events even better.  And yet, oftentimes our own tunnel vision may obscure such possibilities for greatness. Join Ben Veechai, the founder of BVM Consulting Ltd., and events coach extraordinaire as he recounts topline insights from his 20+ years of working in B2B media, conferences, exhibitions, event technology, venue consulting, and now also the fitness industry on how we can create better experiences, drive more loyalty, create more revenue, and better identify the technologies that will help deliver better events. 

Global Sources occupies a unique position in the business media landscape in Asia. With 50 years of history, Global Sources has operated print, online and event platforms. In this session, Stuart Bailey will lead an open, interactive discussion with Global Sources' Wendy Lai. They will discuss Global Sources multiple platform business, coming through COVID and what lies ahead for the company. 

Running business events can consume large number of resources and generate tonnes of waste – with linear economy as the culprit. The phenomena go against the ideals of low-carbon and sustainable future that many businesses have committed to supporting. The Partnership for Sustainability Leadership in Business project team at The University of Hong Kong seeks to challenge this status quo from the perspective of value chain-based collaboration through its upcoming Practical Guidebook, knowledge exchange events and stakeholder engagement. Kelvin will share the preliminary results of the initiative and how our industry can get involved.

Can event catering play its part in slowing down climate change or is this an impossible mission?
Elisabeth Center Antwerp took a courageous leap into the future of events, with great success.
Sabine Deconinck, the architect behind this inspiring step, explains.

Embark on a journey through the "Evolution of Event Formats" with Errol Lim, co-founder of Jublia.com, as your guide. Joining Errol are Rose Rungphech Chitanuwat, Group Director of Informa Markets, and Michael Lee, Founder and CEO of immersive storytelling and edutainment group Hustle & Bustle, each offering unique perspectives from their domains within the event industry.
Together, we'll unravel the past, present, and future of events, delving into the seismic shifts brought about by the COVID-19 pandemic and the rise of hybrid experiences. Discover how traditional conferences are seamlessly integrating content and networking to enhance attendee engagement, while festivals redefine the boundaries of immersive event experiences. Don't miss this indispensable session for industry professionals seeking fresh insights and strategies to drive innovation in event formats.

In this session, Mark Harper, Group Head of Sustainability at John Swire & Sons (H.K.) Limited shared Swire's experiences in pursuing sustainable development goals, and challenges in gaining stakeholder and value chain engagement. Mark will also provide examples of lessons learned on the best strategy and approach at the group level. This is a unique opportunity for event organisers to learn from the experience of a global brand and to apply it to our industry. 

This panel session will not only dig into the hurdles of sustainability, but also share case studies, real implementation successes and more. The panel will feature representatives from an event organiser, a venue and contractor. Exhibitions have a wide range of stakeholders and sustainability consultant, Stuart Bailey will moderate this session aiming to provide the us with a clear view of what is achievable.

Discover the transformative potential of AI and ChatGPT in the exhibition industry, at a strategic level. Stephan will introduce AI fundamentals, deployment strategies, and showcase real-world and immediately usable applications and examples that touch the latest innovations available. The cases will look at optimising our efficiency, improving our customers’ experience, and designing new AI-supported products for the exhibition industry.

Thailand's MICE Industry is redefining success by prioritizing social values alongside economic gains. When businesses and organizations establish social impact initiatives, the difference is felt beyond the communities the efforts or activities serve. This strategy brings positive change that makes business grow stronger and also well-respected from society, translating into a high-value proposition, which impacts their Professional, Country Branding, and Environmental Aspects, aligning with a diverse range of specific Sustainable Development Goals (SDGs) such as Well-being, Quality Education, Decent Work and Economic Growth and Sustainable Cities and Communities etc.
Thailand Convention & Exhibition Bureau (TCEB) initiate the new frontier for Social Impact Assessment to build and create high value added for MICE business’s sustainable future.

Are you ready to go beyond the ordinary? Join Swapcard’s CEO and VP of Sales as they take us behind the scenes of the industry’s most successful large exhibition events. From AI and data analytics to optimizing on-site event performance, we’ll explore the essential strategies you need to stay ahead of the curve.

Learn how the world-famous World Trade Center brand can enhance your facility’s standing and brand recognition around the world. We will be sharing best-in-class examples of exiting WTCs in the exhibition industry from around the world.
Join a global network of over 300 World Trade Centers in nearly 100 countries.

China Greater Bay Area (GBA) has emerged as one of the fastest-growing regions with a GDP comparable or even higher than New York, San Francisco and Tokyo. At the centric point of this prosperous area, tremendous new developments are in progress including the landmark SKYCITY. SKYCITY will be the largest integrated commercial development in Hong Kong comprising of retail, entertainment, a much-expanded MICE venue, hotels and the future Airportcity link, further enhancing accessibility across the region. It will be a self-sustained hub, a destination of its own with one-stop shop service bringing unprecedented benefit to event participants.

A case study of the Kitchen Bath China trade show, one of the largest events in its industry taking place in Shanghai New International Expo Centre. Without any kind of marketing and sales activities, the event has sold out each year for 19 years, reaching on average 5,000 exhibitors and 100,000 visitors.

In today's hyper-connected global marketplace, adopting an omnichannel strategy — incorporating B2B e-commerce platforms and tradeshows — is not just advantageous, but vital. Alibaba.com stands at the forefront of this revolution, extending a dynamic bridge between the marketplace and tradeshows, fostering unprecedented opportunities for businesses to sell or source globally. This synergistic approach promises to redefine customer experiences, enhancing value propositions for clients in over 200 countries and regions. In this session, we will highlight how partnering with Alibaba.com can be a powerful catalyst, opening avenues for innovation and collaboration, thereby magnifying the potential for global outreach and customer engagement. Join us to explore the future of business strategies with Alibaba.com, where the digital and physical realms merge to create a thriving, inclusive, and boundless global business ecosystem.

Sharing of the comprehensive offerings of Hong Kong, including its competitive advantages, robust support, and unwavering commitment to helping you achieve greater success, making it the ideal choice for your next exhibition destination.

Learn why it makes so much sense to meet in Puerto Rico, where our one-of-a-kind culture will make for a one-of-a-kind meeting or incentive trip. If you want attendees to feel welcomed, impassioned, and excited, let our people inspire yours. Just minutes from our world-class beaches and natural adventures, our modern convention center features 600,000 square feet of meeting space, many green initiatives, and creative ways to incorporate our culture. Distrito T-Mobile, located steps from the convention center, offers entertainment options with uniquely Puerto Rican art, concerts, and cuisine. If you're looking for a way to reward your company's top performers, Puerto Rico's combination of modern resorts and transformative experiences make us an ideal destination for group incentive travel.

Continuing a conversation that began at the Shanghai CEO Summit back in June, join in with Lisa and Jochen’s conversation as they talk about the state of the industry - where are we complacent, what does a value based business look like in reality, who is leading innovation in our industry? Be part of a conversation that is sure to be thought provoking, potentially provocative, and definitely instrumental in helping us challenge ourselves to go beyond.